It seems there’s little about the modern car that isn’t being reinvented. Electrification, semi-automated operation, advanced safety features, gigantic touch screens, even novel ways to pay for and access automotive transportation. The transformation that’s happening beneath the banner of ‘Mobility’ is both astounding – and potentially confounding to the average car shopper.
Which is the inspiration for a new venture we call Moblr.
Via brief, photo-video animations, Moblr will offer vignettes of how different cars drive, how their ever-changing technology works, and how they’ll meet our needs in ways that resemble everyday use. Based on measured data, each one is a brief, self-contained insight into one aspect of a vehicle, which, in turn, can be directly compared to another vehicle.